We know what it's like to spend money on content that looks great but doesn't move the needle. That's why we built Luma Media. To help surgeons and medical practices get results they can actually feel: more booked consults, more patients who arrive already sold, and more trust in how the practice shows up online.
Most agencies stop at “good enough.” They’ll give you great photos or videos, but no plan to use them and no way to track what’s working. That’s where we’re different.
We plan, create, and manage content that’s designed to keep your brand visible, on-brand, and consistently bringing in the right clients. Whether it’s a monthly shoot or a full ad campaign, we treat your marketing like it’s our own business... because results matter.
Procedure videos and content that turn research into consults.
Content & Marketing libraries delivered under one group brand.
Smile design and veneer content that books premium cases.
High-caliber med spas that want consistent content and reach.
Luma Media is a Houston photo, video, and marketing agency built for surgeons and medical practices. Founder Adam Johnson started Luma in January 2024 after years in agency video production and marketing, where he kept seeing the same problem: beautiful content that never turned into booked consults.
Adam and a tight-knit team of producers, editors, and strategists film on site inside your practice, then run that content through social, email, blogs, and the website. Based in Houston and filming across Texas.
We work best with established surgeons and medical practices: plastic surgeons, surgeon groups, cosmetic dentists, and luxury med spas. Our services are designed for practices that already have a proven client base and are ready to invest in strategic marketing to grow. If you’re still figuring out your offers or just starting out, we may not be the right fit.
Yes. Our best results come from working with brands that are already booking consistently and want to elevate their online presence to attract higher-value clients. We specialize in scaling and positioning established businesses as the premium choice in their market.
No. We focus on long-term partnerships because that’s where we see the strongest results. Monthly retainers or strategic campaigns allow us to plan, create, and manage your content consistently, which is essential for driving growth. One-off shoots or “quick fixes” rarely generate the kind of lasting impact we’re known for.
Most of our clients see a noticeable increase in engagement, inquiries, and booked appointments within the first 30 days of consistent content. Long-term, our strategy and systems are built to create steady lead flow, build trust, and strengthen your brand’s positioning over 3–6 months.
It depends on how often we film and what we run for you. We quote after a 30-minute call, once we know your goals. Our services are built for businesses that view marketing as an essential part of growth, not just an expense.
