The map
Google’s map box shows a few practices near the patient. Reviews and your Google Business Profile help decide who shows up there.
Texas · Plastic surgery SEO
Plastic surgery SEO for Texas practices.
Luma Media is a Houston-based marketing agency that does plastic surgery SEO for practices across Texas. We help plastic surgeons show up on Google for the procedures they want more of, with clean pages, steady blog posts, and video we film at your practice.
A 30-minute call on where your practice shows up on Google today, and what we would fix first.
Houston-based, all of Texas
SEO plus on-site video
Medical is all we do
Shoot dayA surgeon on site at his practiceHow patients search
How patients find a surgeon on Google.
Patients rarely search for your name first. They search for the procedure and the city: “mommy makeover Houston,” “rhinoplasty surgeon Dallas,” “breast lift Austin.”
Then they look at three places:
The first few links
Practices with a real page for that procedure and that city tend to win these spots.
The AI Overview
More and more searches now show an AI answer at the top. It pulls from the same pages and reviews.
Plastic surgery SEO is the work that helps put your practice in all three places.
The work
What’s included.
Here is what we do, with the amounts we deliver. Your plan decides the exact numbers.
Full site audit
Every page scored and every gap flagged, in the first month.
Page fixes
Up to 10 to 15 pages rewritten with correct titles, headings, and image file names.
Procedure and city pages
A page for each procedure you want to book more of, and each city you serve, so Google has the right page to show.
Landing pages
Up to 3 new landing pages a month for your top procedures on our largest plan.
Schema code across your site
Code that tells Google your name, location, procedures, and reviews in a format it can read.
Google Business Profile
Services, photos, and posts kept current, plus a simple plan for getting reviews that name the procedure and the city.
Directory cleanup
Your name, address, phone, and website made to match everywhere Google looks.
Blog posts, published for you
2 to 8 posts a month, each one written around a question your patients search.
Pages that link to each other
Blog posts point to procedure pages, and procedure pages point to your consult page, so Google and patients can follow the path.
Monthly ranking report
Where you rank, what moved, and what we are doing next.
First fixes
What we usually fix first.
These are the fixes we make most often, even on websites that look great:
One page trying to cover every procedure
Google needs a page for each procedure you want to rank for.
Missing or repeated page titles
Every page should have its own title with the procedure and the city.
Image file names like “IMG_4763.jpg.”
Google reads file names. They should say what is in the photo.
No schema code
Without it, Google has to guess your name, location, and services.
Listings that don’t match
A different phone number or old address on a directory makes Google less sure about you.
Pages that don’t link to each other
Blog posts should point to procedure pages, and procedure pages should point to your consult page.
Video
SEO that runs on real footage.
We don’t only write. We film too.
Our larger plans include 1 or 2 long-form procedure videos a quarter, filmed at your practice, plus 4 YouTube Shorts cut from each one. Each video gets posted to YouTube and your site with a full transcript. That gives Google a video to show, a page with more words patients search, and a reason for patients to stay on your site longer.
We shoot on site with the same lead producer every time, so your surgeon only has to learn one crew.
The process
Audit. Fix. Build. Feed. Report.
Audit
We score every page, check your Google Business Profile and listings, and look at who ranks above you for your top procedures.
Fix
We fix titles, headings, file names, schema, and links. These fixes are often the fastest to show up.
Build
We add the procedure and city pages you need and start your blog posts.
Feed
New posts and new video go up every month, so Google keeps finding something new.
Report
Once a month you see where you rank, what changed, and what we are doing next.
Nothing goes live on your site without your sign-off.
Real footage. Not stock photos.
The pages and posts we write use photos and video from your own practice, filmed by our crew.
Browse the case studies →AI search
SEO and AI search go together.
Google’s list of links and the answers from ChatGPT and Google AI Overviews read many of the same things: clear pages, clean facts, and reviews. So the SEO work helps both. If you want us to track and improve how AI tools talk about your practice too, see AI search optimization for plastic surgeons.
Proof
Don’t take our word for it.
BodybyRavi, Houston
Patients deciding on a procedure go looking before they ever call. We built BodybyRavi a library of long-form procedure videos around the exact questions patients search, then put that work where the research happens. Patients arrive already understanding the procedure and the surgeon.
Read the case studyTimely, organized and efficient… excellent quality content that everyone compliments me on. We’ve secured new leads and instilled confidence in our client base.
Top notch equipment… captured amazing photos and videos. Great to work with and very knowledgeable! Highly recommend!
An amazing eye for detail. Super organized, dependable, and just so easy to work with. Every shoot is fun and effortless, and everything turns out perfect.
5.0 stars from 24 Google reviews. Read them all on Google
Fit
Who it’s for.
This is for plastic surgery practices that:
- Are established and booking, and want more of a certain procedure
- Have a website that looks good but doesn’t show up for procedure searches
- Want SEO and video handled by one team instead of two vendors
It is not the right fit for a practice that is still deciding what procedures it offers, or wants a guaranteed ranking. No one can promise a spot on Google.
Texas
Where we work.
We are based in Houston and handle SEO for plastic surgeons across Texas.
Most SEO work happens on your website and listings. When we film, our crew drives to your practice. Travel is quoted up front and billed at cost with no markup.
Straight answers
Questions practices ask.
How long does plastic surgery SEO take?
Site fixes can show up within weeks. Rankings for competitive procedures usually build over a few months of steady pages and posts.
Can you guarantee first-page rankings?
No. No one controls Google. We can fix what Google reads, add the pages you are missing, and show you every month what moved.
Do I need a new website?
Usually not. Most of the work happens on the site you already have. If your site is holding you back, we will tell you on the call.
What is included in SEO for a plastic surgery practice?
A site audit, page fixes, procedure and city pages, schema code, Google Business Profile work, listing cleanup, blog posts, and a monthly report. Our larger plans add video, patient newsletters, and landing pages.
Can I get SEO without the video?
Yes. SEO is its own monthly plan. Video makes it stronger, but it is not required.
Do you only work in Houston?
No. We work with plastic surgeons across Texas, including Dallas, Austin, and San Antonio.
What does it cost?
It is a monthly plan, priced by how many cities and procedures you want to rank for. We quote after a 30-minute call. For typical market ranges, read what plastic surgery marketing costs.
See where your practice ranks today.
Book a 30-minute call. We will look at where you show up on Google for your top procedures, and what we would fix first.
Book a call
© 2026 Luma Media. All rights reserved.
